BY RUPANWITA DAS
TRAVEL EXECUTIVE
CITI TRAVELS, KOLKATA
KOLKATA, 19 JULY 2023:
What is the role of a travel consultant in the present society? This question has been in my mind for a long time now. I believe the role of a travel consultant has blurred out in today’s society. As everything is available at the click of our fingertips. It is easier now to book your airline tickets or book your hotels , until something goes wrong. As a travel agent we provide that service.
Accordingly, in recent times I feel that the job of a travel consultant has been lost in today’s process. We don’t understand anymore what we are here to offer and what is needed from us. Yes technology is growing and we are growing with it, but at the same time, technology cannot offer everything a human being is able to offer. Even in this industry where all the work is done through the medium of technology, still at the other side there is a human touch that offers the service needed. When traveling anywhere, there is a lot that has to be taken care of at the backhand. It does not just include your tickets or bookings, it requires a proper plan that only an experienced professional can give you advice on. Travel consultants have studied and with experience they come and give you the needed service that you look for. They are in this profession and industry for years to give the needed service provided. This is our work.
Travel Agents are there to make your travel experience better. In today’s dynamic situation after the Covid 19 pandemic when the travel sector has been shaken at its core , this is the most important time that travel consultants are needed. The rules and regulations are changing every minute in this sector and one mistake can change all your travel plans. This is when we come in , we are here to make everything smooth for you. We keep updates about whatever is going on and give you all your deals accordingly. It is our duty to make things easier for you.
So now coming to the point of , what is the role of a travel consultant in the present society? It is the most important role that we have taken up. If we as travel consultants are not here and everything could have been done just with technology, then I feel there will be a lot of problems to be faced. So I feel why go through trouble and then come to us, when you can save your time and money by coming to us first. We are always ready to give you the best service. Looking back at history, many industries have closed down but Tourism is one such industry that has been there from the beginning of human life. It has evolved with time and technology. Artificial Intelligence (AI) is the future in the coming generations. From my perspective we should start using it to our advantage that has been conflicted by it.
Looking into the future of the Tourism sector , many jobs may become invalid because of AI but much more job employability will open up as well. Using AI smartly can become a big passive strategy for both income and advancing business.
AI will not be able to replace Travel agents and agencies in the future , in fact it will make working in the sector more efficient. I have been in rooms where i have seen leaders from the Tourism industry question their role in the industry. When choosing this path as a carrier and booking forward into the market in 10 years even i have questioned if this role is right ?
After observing and seeing potential in different sectors of the Tourism Industry , i can strongly say that there is and always will be great opportunities and this role of a travel consultant will be needed , cause I believe Emitional Intelligence (EI) will always over power Artificial Intelligence (AI).
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