(Inaugurates new franchise outlet in Delhi’s South Extension, increasing consumer access to 13 centres across the city)
TTT NEWS NETWORK
NEW DELHI, 11 NOVEMBER 2023:
With a strategic intent to capitalise on the strong and growing travel opportunity from Delhi’s high-end locality, Thomas Cook (India) Ltd., India’s leading omnichannel travel services company, inaugurated a new Gold Circle Partner (franchise) outlet in the city’s South Extension.
The outlet was inaugurated by Mr. Romil Pant, Executive Vice President and Business Head – Holidays – Thomas Cook (India) Limited. The inauguration of this store increases Thomas Cook’s network strength increases to thirteen stores in Delhi (6 owned and 7 Gold Circle Partner) reiterating the Company’s strategic focus to expand its footprint in the city. This new store will serve as a hub for nearby residential and business areas of South Extension, Defence Colony, Lajpat Nagar, Saket & Malviya Nagar. Delhi’s South Extension forms an important source market for Thomas Cook offering the company a range of valuable segments like families, seniors, professionals, local trade associations and business travellers. The location represents a significant catchment of premium/luxury consumers Delhi’s HNI-UHNI.
Thomas Cook’s consumer insights from Delhi indicate brisk demand of over 65% compared to last year and a 40% growth in demand for luxury/exclusive experiences. Customers from Delhi’s South Extension are displaying growing interest for unique experiential elements like African safaris, luxury cruise experiences, chasing the aurora borealis, dining in Michelin star restaurants, private journeys, staying in an igloo, etc. To cater to the discerning travellers from the region, Thomas Cook has expanded its portfolio of customized holidays and introduced a special range of luxury and premium holidays.
To offer customers from the region the personalization they seek, Thomas Cook’s strategic omnichannel model offers customers both choice and convenience: customers have the option of choosing a preferred holiday from the Company’s website or Holiday app, walk into a nearby store to consult with a holiday expert, speak to a call centre executive, or a combination of all channels.
Leading international and domestic destinations in demand for customers in Delhi’s South Extension include: Europe’s Switzerland, France, Finland and Scandinavian region, Austria, Iceland; Turkiye, Australia, New Zealand, United Kingdom, USA (for visa holding customers), Japan, South Korea, Arctic, Dubai, Abu Dhabi, Oman, Maldives, Indonesia, Thailand, Malaysia, Singapore; also Kashmir, Ladakh, Himachal Pradesh, Rajasthan, Goa, Andamans, Kerala, North East. New emerging destinations include Vietnam, Cambodia, Baku and Almaty.
Mr. Rajeev Kale, President & Country Head – Holidays, MICE, Visa, Thomas Cook (India) Limited said, “Delhi is a strong growth market for us at Thomas Cook India, and we are witnessing a significant surge in travel demand of 65% compared to last year and 40% increase in demand for luxury travel from the region. Our consumer insights highlight that customers from Delhi’s South Extension seek personalisation in their holidays, and thus to cater to the unique preferences of each customer, our new outlet in Delhi’s upmarket commercial cum residential area will cater to HNI families, couples, business owners; also Gen Z, millennials/young professionals.
Our Gold Circle Partner, Mr. Gaurav Mittal brings his market expertise to the table that will strengthen Thomas Cook India’s presence in this robust market. We extend a warm welcome to our customers, our travel experts look forward to planning your next holiday for you.”
Thomas Cook’s Gold Circle Partner outlet at Delhi’s South Extension, offers consumers end-to-end travel solutions with a wide range of travel and travel related services, including: International & Domestic Holidays (Group Tours, Personalised holidays, Cruises, etc.), Value Added Services like Travel Insurance; Visa Services, etc.
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