Home » RESORT : HARD ROCK INTERNATIONAL, LIONEL MESSI CELEBRATE & HARD ROCK HOTEL MALDIVES CELEBRATE CONTINUED PARTNERSHIP WITH “CAPTAIN MESSI” COLLECTION
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RESORT : HARD ROCK INTERNATIONAL, LIONEL MESSI CELEBRATE & HARD ROCK HOTEL MALDIVES CELEBRATE CONTINUED PARTNERSHIP WITH “CAPTAIN MESSI” COLLECTION

TTT NEWS NETWORK

KOLKATA, 29 OCTOBER 2024:

Introducing the world’s newest superhero, Captain Messi! Hard  Rock International and global brand ambassador, Lionel Messi, are proud to unveil a superhero  version of the sports and cultural icon. Captain Messi is saving the day with his powerful kick and  will be featured in Hard Rock Cafe Maldives and online. Hard Rock and Lionel Messi united to create  a limited-edition, posable Captain Messi toy, now available with Hard Rock Cafe Maldives Kid’s  Menu order and through in-room dining at participating hotels like Hard Rock Hotel Maldives while  supplies last. It marks the first time the soccer great was involved in the creation of a toy in his  likeness. Rock Shops worldwide and online will also carry the collectible figure as part of a new  Captain Messi retail collection complete with lunchboxes, water bottles, backpacks, apparel and  more.

“My kids and I love watching superhero movies together, so it was really special to work with Hard  Rock to create Captain Messi,” said Lionel Messi. “I hope it helps inspire young fans and families to  work hard and believe in themselves to do great things.”

Hard Rock Cafe Maldives celebrated Captain Messi with an exciting themed event where young  Messi fans had the chance to meet and play with the Maldives’ National Futsal Team. They  participated in two-a-side football, tested their skills, and enjoyed a variety of games, culminating in  the reveal of a brand-new superhero version of the legendary sports icon, Messi.

Hard Rock International announced two new additions to the Hard Rock Cafe Maldives Kid’s Menu: cheese pizza and pepperoni pizza, providing more delicious meals that parents can endorse and  kids crave. The Hard Rock Kid’s Menu includes a variety of options for all palettes from grilled  chicken salad and fresh fruit to chicken tenders and the new pizzas.

“We’re thrilled to continue our incredible partnership with Lionel Messi and create a new way to  represent all the joy he brings to people around the world,” said Jim Allen, CEO of Seminole Gaming  and Chairman of Hard Rock International.  Over the past three years, Lionel Messi has been a tremendous partner and brand ambassador of  Hard Rock. He recently starred in Hard Rock’s “Come Together” campaign celebrating the launch  of its Unity by Hard Rock™ global loyalty program. Unity is complimentary and offers an array of  benefits and services at more than 200 Hard Rock locations where members can earn and redeem  Unity Points toward free hotel nights, dining experiences, Rock Shop® merch and more.

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