- OYO targets doubling the share of company-serviced properties in its booking revenue from 22% to 44% in FY26
- OYO presently has 1300+ company serviced hotels in India that mostly include Townhouse, Townhouse Oak branded hotels which have been the most popular mid segment brands for the company
- The share of company-serviced hotels in OYO’s portfolio is also set to double, expanding their presence from 124 cities to over 300 cities across India
- These hotels have a more than double the average occupancy as compared to franchisee hotels with a higher customer rating of 4.6, compared to the overall average of 4.0
- OYO introduced company-serviced hotels in FY23, initially contributing less than 2% of its booking revenue. Since then, the rapid expansion of this segment has made it OYO’s fastest-growing business globally.
- OYO is currently focusing its company-serviced model expansion in leisure cities, pilgrimage destinations, and business corridors, where demand remains strong, and property owners are open to long-term partnerships with OYO
TTT NEWS NETWORK
NEW DELHI | 6 JUNE 2025
 Global hospitality technology company OYO has said that as part of it increasing focus on India, it plans to accelerate its company service hotels expansion in FY26. OYO also expects to double the booking revenue from its company-serviced properties from 22% to 44% in this period reinforcing its commitment to premium property expansion. Currently, OYO operates more than 1,300 company-serviced hotels in the country, primarily under its popular mid-segment brands, Townhouse Oak, Capital O, Palette and premium brand SUNDAY which have consistently been top choices for travelers seeking quality stays at competitive prices.
The share of company-serviced hotels in OYO’s portfolio is also set to double to 1800 in the same period, with their presence growing from 124 cities to over 300 cities across India. It includes cities such as Mohali, Faridabad, and Jalandhar in the north; Cuttack, Asansol and Darjeeling in the east; Mangalore, Kollam, Port Blair, and Kasaragod in the south and Bhilwara, Vapi, Junagarh and Jalgaon in the west.
Elaborating more on the expansion program, Varun Jain, Chief Operating Officer, OYO said “The program is in line with OYO’s strategic focus for 2025 for the India market, which aims to drive profitability by enhancing the overall guest experience. These hotels record a higher customer rating of 4.6, compared to the overall average of 4.0. The occupancy rate of these hotels is also 2.7 times higher than other hotels. Their consistent focus on quality service also drives a repeat customer rate that is 1.3 times higher than the rest. The superior ratings reflect better service standards, well-maintained facilities, and a seamless guest experience which results in stronger guest loyalty and repeat stays in our hotels”.
According to OYO’s internal data, the top five properties with the highest guest feedback ratings include Palette Heritage Scindia Ghat in Varanasi, Super OYO Townhouse Oak Mahadevpura in Bangalore, OYO Townhouse Lakdi Ka Pul in Hyderabad, Palette Patel Nagar in Bhopal, and Super OYO Townhouse Oak Alandur in Chennai.
OYO introduced company-serviced hotels in FY23, initially contributing less than 2% of its booking revenue. Since then, the rapid expansion of Company Serviced hotels in India has made it OYO’s fastest-growing business segment globally. This highlights their higher revenue-generating potential, driven by standardised operations, superior service quality, and enhanced customer experience.
The expansion program will focus on leisure cities, pilgrimage destinations, and business corridors where demand remains strong, and property owners are open to long-term partnerships with OYO.
These hotels, tagged as ‘Company Serviced’ on OYO’s app and website, offer property owners the options of revenue sharing or fixed rentals. A dedicated team and channel partner network have helped OYO rapidly scale this segment. Leveraging data insights, OYO identifies high-demand areas, optimises inventory, and enhances service quality. The program strengthens OYO’s commitment to providing diverse, high-quality stays for business and leisure travelers alike.
About OYO:
OYO is a global platform that aims to empower entrepreneurs and small businesses with hotels and homes by providing full-stack technology products and services that aim to increase revenue and ease operations; bringing easy-to-book, affordable, and trusted accommodation to customers around the world. OYO offers 40+ integrated products and solutions to patrons who operate over 170,000 hotel and home storefronts in more than 35 countries including India, Europe and Southeast Asia, as of June 30, 2024.
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