TTT NEWS NETWORK
NEW DELHI, 13 FEBRUARY 2025:
Government of India sanctioned 40 projects in 23 States for ₹ 3295.76 Crore in Financial Year 2024-25 under ‘Special Assistance to States for Capital Investment (SASCI) – Development of Iconic Tourist Centres to Global Scale’ Scheme with the objective to comprehensively develop iconic tourist centres in the country, branding and marketing them at global scale. Details of the sanctioned projects under this scheme is Annexed.
Salient features of this endeavour include developing end to end tourist experience, funding support to the shortlisted proposals, strengthening all points of the tourist value chain, harnessing quality expertise for design and development, sustainable operations and maintenance etc. The projects have been identified based on the project proposals submitted by the concerned State Governments, its examination on the prescribed parameters such as connectivity to the site, tourism eco-system, carrying capacity, sustainability measures, sustainable operation and management, project impact and value created, tourism marketing plans for Domestic and Inbound (Global) Markets etc. The project will be implemented and managed by the concerned State Governments in a sustainable manner.
Ministry of Tourism as part of its ongoing initiative promotes various tourism destinations and products of the country holistically in domestic and international markets under brand line of ‘Incredible India’ through various promotional initiatives such as website, social media promotions, participation in events, assistance to State Governments for organizing fairs and festivals, etc. In addition, promotion of destinations and products is also done by the respective State Governments/ UT Administrations.
This information was given by Union Minister for Tourism and Culture Mr. Gajendra Singh Shekhawat in a written reply in Rajya Sabha today.
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