(Early data shows Indian travellers have already started wish-listing, saving 3 items each, as Thailand, Vietnam and Japan lead dream destinations)
BY DEBAJYOTI CHAKRABORTY
KOLKATA | 4 NOVEMBER 2026
Klook, a leading pan-regional experiences platform in Asia Pacific, shows that Indian travellers are already lining up their trips for this year-end season by adding an average of 3 experiences per user on its wish list function.
Until 8 November, travellers who heart their top-pick activities, hotels and experiences, get a chance to win a free experience.
Indian globetrotters are aggressively locking in their upcoming winter vacations, driving a massive surge in pre-holiday planning across the Asia-Pacific region.
According to fresh data from Klook, a premier pan-regional travel and experiences platform, Indian tourists are showcasing an exceptionally high intent to travel this year-end season. Rather than waiting for last-minute deals, holidaymakers are actively curation-building, adding an impressive average of three distinct experiences per user to their digital wishlists on the platform.
This notable spike in early bookings underscores a broader shift in Indian consumer behavior, where experiential travel—ranging from curated local tours to unique outdoor adventures—takes precedence over traditional sightseeing. The trend reveals a highly motivated demographic eager to secure their itineraries well ahead of the peak winter holidays, marking a competitive rush for premium slots, local attractions, and highly rated accommodations across popular regional destinations.
To capitalize on this soaring momentum, Klook has launched an exclusive, time-sensitive promotional campaign aimed at turning these digital wishlists into reality. Travellers who actively “heart” and save their top-pick activities, hotels, and unique excursions on the platform until November 8 will be automatically entered into a special draw, giving them a lucrative chance to win a completely free experience for their upcoming itinerary.
Early planners are building full itineraries
The trend of saving an average of 3 experiences per user in the wish list also shows that Indian travellers are planning ahead and tend to do more per trip. Klook data also suggests that they are saving more items per destination than travellers in other Asian markets, shortlisting full itineraries before they book.
“Year-end is the one stretch when Indian travellers plan with the whole family in mind, and that planning starts weeks before any booking. The wishlist is the honest part of that process. It’s where people save what they would truly love to do, before price or dates come into it. Good travel deals should start from there, so this year-end we decided to offer what people want rather than asking them to settle for what’s on sale,” said Shivam Tyagi, Marketing Lead, Klook India & Middle East.
Tyagi adds, “The moments people remember from a trip are often the ones they planned with care. From island cruises and theme parks to adventure activities and tours, hotels and skyline dinners, we see travellers shortlisting everything, and that anticipation is part of the experience we want to help them enjoy.”
A festive gifting idea: give an experience
With Diwali and the year-end holidays approaching, the wishlist also doubles as a gift guide. Rather than another object, travellers can give the people they love something to look forward to, such as a Ha Long Bay cruise, a Bangkok skyline dinner or a Mt. Fuji day trip. The wishlist makes it easy to shortlist ideas, compare options and share favourites with family and friends, helping them plan thoughtful gifts ahead of the sale.
With special discounts on the most-hearted experiences starting 9 November, shoppers can turn their loved ones’ wishlists into memorable experiences this festive season.
Travellers can join the Klook Wishlist campaign at klook.com/en-IN/tetris/promo/buildyouryearendwishlist.
How to join:
● Visit the Klook Wishlist page and tap “Join Now”.
● Tap the heart on your favourite items.
Where Indian travellers are heading to
The data also suggests that while Japan remains a year-end favourite, Southeast Asia steals the spotlight, accounting for 40% of travel plans curated by Indian holidaymakers on Klook.
What they’re doing in these destinations:
• Japan (14%): Scenic Mt. Fuji day trips, immersive art museums and observation decks.
• Thailand: Island-hopping speedboat tours, river cruises, immersive attractions and skyline views.
• Vietnam: Ha Long Bay cruises, cable cars and mountain parks, and scenic day trips.
What’s on their wishlists
Tours lead the wishlist, followed by attractions , activities and hotels. Island and bay tours are what’s popular when it comes to tours, while observation decks are a core sought-out experience. Skyline views in Bangkok, Tokyo, Dubai, Kuala Lumpur and Singapore all rank in India’s top experiences, and water experiences such as island hopping and bay cruises account for top demand.
About Klook
Klook is a leading pan-regional experiences platform in Asia Pacific, purpose built to digitalize experiences and make them accessible to every traveler. Our mission is to build the digital infrastructure for the global experience economy — empowering merchants to share their passions and travelers to discover the heartbeat of each destination. We operate a mobile-first, curated platform featuring diverse experiences across global destinations.
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